Power Sales Words: How to Write It, Say It and Sell It with Sizzle

In today’s fast-paced market, copywriters have approximately three seconds to grab–and keep–a reader’s attention. Power Sales Words is the only reference you need to help write attention-grabbing and powerful headlines.

Whether you’re an advertising copywriter, an account executive, a marketing director, an editor, a publicist, a salesperson, a job hunter, or an entrepreneur, Power Sales Words will help you hook your target immediately.

Power Sales Words include:

• How-to advice on writing copy
• Hundreds of lists of essential sales words
• Dozens of attention-grabbing headlines
• Questions that get your target’s attention

Packed full of synonyms guaranteed to solve any word problem and creative phrases that will make an impact, Power Sales Words is a must-have shelf reference for all writers.

I liked the book’s simple, practical advice, such as the 12 Laws of Writing Compelling Copy. Use it to write cover letters, job descriptions, resumes, and letters.

Here They Are:

1. Decide Your Message
2. Devise A Strategy
3. Keep It Simple
4. Don’t Be Afraid To Be Provocative
5. Know Your Audience
6. Find Your Voice And Stick To It
7. Eliminate The Bells And Whistles
8. Choose Your Words Wisely
9. Edit, Edit, Edit
10. Sleep On It
11. Review Your Copy One Last Time
12. Let Your Copy Fly

Vicky Oliver (Author)

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