Always be closing or the ABC’s is a popular sales saying from the Movie Glengarry Glen Ross. Essentially, it’s a mindset you should always be closing the deal and get on to the next one. Hence, A.B.C. … always be closing. Over time, due to the catchiness of the phrase and the performance of Alec Baldwin, it’s taken a place in pop culture and has become a saying in many sales offices today. But it begs the question… does this advice work?
Coffee is for closers.
Is Always Be Closing Good Sales Advice?
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